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WIDA Staff

Click on each individual's photo to view a brief description of his or her career.

tim boals

Tim Boals, Ph.D.
Executive Director
(Phone) 608-263-4326

 

As the Executive Director, Tim Boals oversees operations at WIDA and long range planning efforts for the Consortium. He holds a Ph.D. in curriculum with an emphasis in the education of English language learners. Read more

elizabeth

M. Elizabeth Cranley, Ph.D.
Associate Director
(Phone) 608-263-4275

 

Elizabeth Cranley has been with the WIDA Consortium since its beginning in 2003. She coordinates with subcontractors, committees, and SEAs; plans and implements professional development; and writes and edits WIDA publications. She has experience as an ESL teacher both in the U.S. and abroad and was senior lecturer in ESL at SUNY Buffalo before joining WIDA.

margo gottlieb

Margo Gottlieb, Ph.D.
Lead Developer

2626 S. Clearbrook Dr.
Arlington Heights, IL 60005-4626
(Phone) 224-366-8532

 

Margo Gottlieb is nationally recognized in the field of English language proficiency education. She has lead the design and development of the WIDA English language proficiency standards, authored the accompanying guides, and assisted in the development and realization of WIDA's comprehensive assessment system. Read more

mariana

Mariana Castro
Professional Development Coordinator
(Phone) 608-263-3976

 

Mariana Castro helps states build capacity through trainings, workshops, the dissemination of information, and the implementation of language standards across their curricula. She also delivers professional development and represents WIDA at state and national conferences. Read more

jim

James W. Lyne
Contracts Administrator
(Phone) 608-265-2262

 

Jim Lyne is the contract and intellectual property administrator for
WIDA. Prior to joining WIDA, Jim assisted University counsel in matters relating to University trademarks. Jim received his M.S. in soil science and his J.D. from the University of Wisconsin-Madison.

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Robert F. Kohl
ACCESS Testing Coordinator
(Phone) 608-263-4532

 

Bob Kohl dedicates his expertise to the implementation of WIDA's comprehensive assessment system. He spends much of his time traveling to deliver professional development about the ACCESS for ELLs®, the WIDA ACCESS Placement Test (W-APT)™, assessment data, ESL curriculum and instruction, and No Child Left Behind requirements. Read more

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Jesse Markow
Academic Assessment Coordinator
(Phone) 608-262-7594

 

Jesse Markow is involved in the development of both new assessment initiatives and ongoing revisions to and delivery of existing WIDA systems. He has worked as project lead for the development of customized, large-scale, criterion-referenced statewide assessments for 10 years, overseeing test design, item development and review, standards alignment, open-response scoring, and issues of accessibility for test takers. Read more

ilsa

Ilsa May
Office Associate
(Phone) 608-890-1812

 

Ilsa May coordinates and organizes WIDA's professional development activities by handling travel plans, conference arrangements, and other tasks. She also acts as an assistant to the professional development staff within the WIDA Consortium. Read more

andrea

Andrea R. Oliver
Public Relations Manager
(Phone) 608-890-1662

 

Andrea R. Oliver supervises the customer service assistants who handle incoming Help Desk inquiries, manages web content, and works to produce upcoming editions of two Consortium newsletters. Read more

bob rossa

Bob Rossa
Technology Coordinator
(Phone) 608-263-4764

 

Bob Rossa develops technical applications supporting the tasks of WIDA staff members. He assists with website development and is implementing the technical aspects of an online academic assessment for beginning English language learners, as well as creating a new application to track customer service inquiries. Read more

merideth

Merideth Trahan
Project Administrator
(Phone) 608-262-4405

 

Merideth R. Trahan oversees the office operations of WIDA which include budget and contract management, human resource coordination, and acting as the primary liaison with the WCER business office and the School of Education IRB. Read more

lois triemstra

Lois Triemstra
University Services Assistant
(Phone) 608-263-4216

 

Lois Triemstra coordinates and provides administrative support for all WIDA activities. This includes planning and organizing WIDA conferences and workshops, completing travel and consultant reimbursements for staff and WIDA partners, and serving as the primary liaison to WCER for financial services. Read more

pakou vang

Pakou Vang
Public Relations Manager
(Phone) 608-890-1662

 

Pakou Vang supervises the customer service assistants who handle incoming Help Desk inquiries, manages web content, and works to produce upcoming editions of two Consortium newsletters. Read more

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Tel: 866-276-7735